Soccer Business Bits: Deals Deals Deals

crew-jerseyAs part of our ongoing efforts to discuss MLS marketing efforts, we present a number of deals circulating the League.  In Columbus, the Crew are preparing for the return of David Beckham with the Crew Flex 5 Bonus Pack.  The deal offers tickets to 5 MLS games including Becks’ return to Columbus “free”.  Purchasers can choose from a number of other games to make up the 5.  The package is going for as little as $95 per ticket.

In Colorado, the Rapids have announced a “Festival of Women” prior to their June 20 match at Dick’s Sporting Goods Park.  The event features an eclectic mix of speakers, bands, pampering and other female oriented events.  There will be book signings and medical care and family entertainment.  Admission to the event (starting 4 hours before the Rapids take the field) is only $15 and includes a ticket to the Rapids game.

Go to Chivas USA’s home page and face a large banner ad “Bye Bye Blanco”  Chivas is actively promoting the return of the Mexican superstar for the May 28 game at the Home Depot Center.  Tickets for the game start at $15.

Finally, the Houston Dynamo are offering a number of deals on their website.  These include a giveaway of 7,500 “car flags” for their upcoming match against the Earthquakes.  At the same time, the Dynamo are offering a Mcdonald’s 4 pack which includes 4 tickets, 2 Happy Meals and 2 Southwest Chicken meals for $55.  The Dynamo continue to offer promotions for every game, and the match against their  San Jose replacements should be well attended. houston-dynamo

We will be out of town in Dallas for a couple of days.  We will report back on efforts to market FC Dallas in the local area.