Soccer Business Bits: Hello Hartford, Cosmos Bus & More

whalersWhile its parent network was televising the MLB All-Star Game, Fox Soccer continued its swan song with a live telecast from East Hartford, Connecticut.  Despite the sweltering conditions and the lack of promotion in the community, the Greater Hartford area managed a good night at the game with more than 20k at Rentschler Field.  Hartford has long been a solid outpost for American soccer. Rentschler offers a high quality pitch, a great location between Boston and New York and a fairly soccer and sports mad culture. The stadium is also 25 minutes from the Bristol headquarters.

Elsewhere, the Cosmos are making news with a great marketing plan (one that Revs fans were trying to get their team to offer for years).  The lower division side is reaching out to its fans by offering free transportation to games.  According to the press release, “the Cosmos will operate shuttles on gamedays that run between the Long Island Railroad station in Mineola and Hofstra University’s Shuart Stadium in Uniondale. The Cosmos shuttle will run prior to matches and also postgame.”  This is a great way to connect with fans and show commitment to supporters.

Elsewhere, it was reported that David Beckham is looking to move an MLS expansion franchise to Miami.  Beckham’s ability to purchase a franchise has long been a known element of his league contract, but is Miami really an ideal location?  As MLS fans well know, the Miami Fusion entered the League as an expansion team in 1998 and were contracted just four years later.  That background, combined with South Florida’s rather weak history of supporting its teams (Florida Marlins anyone?), has lead many to scoff at any move back to the Miami area.