MLS ratings may be flat, but the U.S. National Team continues to draw well on TV. In televising the US/Mexico clash on Wednesday, ESPN2 logged a .8 rating (over a million viewers) setting a new record for a World Cup Qualfier. Add in the more than 5.5 million viewers on Spanish Language TV and close to 7 million people in the States watched the 2-0 US win on television. As we have said before, there is a big audience for soccer in this country, MLS just needs to find a way to capture those eyeballs.
Meanwhile, according to reports, the NY Rebulls have signed a three year rights deal to televise Red Bull games on the MSG network. While financial terms were not announced, New York fans will be pleased to have a destination for local broadcast of at least 20 games. The deal also includes a studio show and Shep Messing!
Filed under: Media | Tagged: ESPN2, Mexico, MSG, ratings, Red Bulls, Soccer Business, TV, US, World Cup | 2 Comments »