Business Bits: Expansion in St. Louis & the Monday After

Posted on March 23, 2009 by Ben Berger

With MLS announcing Portland as the League’s 18th Expansion Franchise, St. Louis appeared to be the big loser.   Since the announcement, Commissioner Garber worked hard to dispel that belief.  In an article published in the in St. Louis Post-Dispatch, Mr. Garber indicated that the League would work hard to steer investors to join Jeffrey Cooper’s [...]

Filed under: Expansion and Stadiums, Sponsors | Tagged: , , , , , , | 1 Comment »

Business Bits: Marketing in Seattle

Posted on March 6, 2009 by Ben Berger

We’ve posted before about how Seattle seems to be doing almost everything right in the lead up to its inaugural MLS season.  The Sounders  have now upped the ante with a bit of “guerrilla marketing” around the Emerald City. Park benches, statues and more have been covered with Sounders gear. The pictures definitely are worth [...]

Filed under: Expansion and Stadiums, Marketing | Tagged: , , , , , , | 7 Comments »

MLS to Miami? Does South Florida deserve a second chance?

Posted on February 12, 2009 by Ben Berger

When MLS officials announced the next round of expansion, St. Louis, Montreal and even Portland were among the favorites to land the new franchises.  Passed over in the prior round of expansion, St. Louis, lead by Attorney Jeffrey Cooper, landed a stadium deal and big name investors like Albert Pujols.  Nevertheless, MLS has long had [...]

Filed under: Expansion and Stadiums | Tagged: , , , , | 2 Comments »

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