We promised a post on soccer gambling, but with the big announcement in the City of Brotherly Love, we’ll put gambling to the side for now. At City Hall, the Philadelphia Union were officially announced in front of more than 500 “Sons of Ben” and other supporters. With the League Commissioner and City Mayor in [...]
Filed under: Expansion and Stadiums | Tagged: Blue and Gold, MLS, MLS in Philly, Philadelphia Union, Sons of Ben | 1 Comment »
Teams across the League continue to offer creative promotions and deals to entice fans into the stadiums. In New York, the Red Bulls are offering a 4 tickets and 4 T-shirts for $90 deal. Given some of the options we have discussed previously, this one doesn’t seem like much of a bargain. The Red Bulls [...]
Filed under: Marketing | Tagged: Chivas USA, Houston Dynamoi, MLS, Red Bulls, Soccer Business | Leave a Comment »
Another week of MLS games are behind us with nationally televised games from DC (Saturday night) and New England (Sunday). There was no ESPN game this week (and there will only be one ESPN game over the next month; the national TV schedule is here). Attendance was a bit of mixed bag, with strong numbers [...]
Filed under: Uncategorized | Tagged: Kevin Calabro, MLS, Robert Penner, WPS attendance | Leave a Comment »
Over the last few weeks we have posted a number of interviews with MLS Team executives regarding efforts to market their Clubs in the current economic and technological climate. Each team has unique circumstances that make their marketing and fan outreach efforts fascinating fodder for discussion and analysis. This week we touch base with [...]
Filed under: Marketing | Tagged: David Ratchford, Marketing, MLS, Rio Tinto, RSL | 4 Comments »
It’s been a while since we’ve discussed David Beckham in this space, but with the recent statement from MLS Commissioner Don Garber, Goldenballs is back in the news. According to the Commissioner, MLS will receive $10 million from AC Milan and Beckham to extend the loan deal into July. As we have previously discussed, there [...]
Filed under: Contracts and Transfers | Tagged: Aresenal, Beckham, Don Garber, Galaxy, MLS | Leave a Comment »
MLS promotions departments are working overtime to bring fans to the stadiums. In Los Angeles, the Galaxy are offering a free ticket promotion for all season ticket holders. Specifically, each season ticket holder is getting an extra ticket for the upcoming Galaxy home game against the Red Bulls. As we discussed yesterday, Galaxy attendance figures [...]
Filed under: Marketing | Tagged: Attendance, MLS, promotions, sponsorships | 2 Comments »
With the first month of the season behind us, enough games have been played to take a closer look at attendance around the League. There have been successes (Seattle, Toronto), disappointments (Dallas, New York) and one pleasant surprise (Chivas). Most of the teams in the League are off; some are way off. The addition of [...]
Filed under: Uncategorized | Tagged: Attendance, Chivas, Houston Dynamo, MLS, Toronto FC | 8 Comments »
Over the last few weeks we have posted a number of interviews with MLS Team executives regarding efforts to market their Clubs in the current economic and technological climate. Each team has unique circumstances that make their marketing and fan outreach efforts fascinating fodder for discussion and analysis. This week we touch base with Rob [...]
Filed under: Marketing, Uncategorized | Tagged: Kansas City Wizards, Marketing, MLS, Rob Thomson | 9 Comments »
We have discusssed Portland’s expansion bid on multiple occassions. Recently, these stories have focused on the “funding gap” between the money promised by Merritt Paulson, the City of Portland and other sources. Specifically, there is more than a $28 million hole, even if the City is able to sell more than $35 million in bonds [...]
Filed under: Expansion and Stadiums | Tagged: MLS, Oregonian, Paulson, PGE Park, Portland expansion, Soccer Business | 3 Comments »
DC United has long prided itself on passionate supporters groups. Through “Behind the Badge“, the Team’s official blog, United is hoping to spread that passion to the younger set. For this Friday’s nationally televised match against New England, United is offering $15 tickets for college students. In addition to the tickets, the Team is offering [...]
Filed under: Marketing, Media, Sponsors | Tagged: D.C. United, Don Garber, Fox Business soccer, MLS, MLS WORKS | 1 Comment »
