We haven’t taken a hard look at attendance in a number of weeks, but this past slate of games provides some food for thought. The “weekend” started with a small Wednesday night crowd in Chicago, where approximately 13k saw a scoreless draw at Toyota Park. The mid-week games continued on Thursday night with the usual [...]
Filed under: Expansion and Stadiums, Uncategorized | Tagged: MLS attendance, MLS soccer, Red Bull Arena | 6 Comments »
The big business story in American soccer over the last 24 hours was the announcement that league sponsor adidas has significantly increased its committment to MLS with a new 8 year, $200 million that runs through 2018. The deal replaces the previously signed 10 year, $150 million deal signed between the parties in 2004. With [...]
Filed under: Marketing | Tagged: Adidas, MLS adidas, MLS soccer, MLS sponsors, soccer sponsors | Leave a Comment »
The Sports Business Journal is reporting on MLS first quarter merchandise sales. The article includes a number of interesting tidbits, including that the Union has already sold seven figures worth of merchandise this year and it is expected to reach eight figures. The article also reports that MLS has tripled its reach into soccer speciality [...]
Filed under: Uncategorized | Tagged: Futbolito, Landon Donovan, MLS soccer, Panasonic, Vanity Fair | 5 Comments »
