An exciting weekend of games in the MLS Conference Finals. We’ll start in Colorado, where the Rapids turned out a big attendance number despite limited mainstream marketing and a lack of promotional offerings. With temperatures falling under 30 degrees, more almost 18k fans braved the weather at Dick’s Sporting Goods Park. For a team that [...]
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Drew Williams is a Junior at Maryville University in St. Louis. As part of his Sports Business Management major, Drew has been following Footiebusiness for a class project. As part of that project, he prepared a blog piece about the Seattle Sounders. His post is below. Drew is also on the Maryville soccer team. As [...]
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Over the last couple of days, multiple outlets have reported on the emerging details of Major League Soccer’s inagural re-entry drafts. MLS’ official website has produced its own press release on the new procedure and identified December 8 and December 15 as the two draft dates. The new drafts provide players two opportunties to be [...]
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Yesterday we wrote about the Rapids’ efforts to sell tickets for their upcoming playoff game. Since that post, we have received feedback from a number of readers about the lack of aggressive marketing in the Denver area in advance of the Saturday match. As many of our readers know, we have had ongoing series of [...]
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With Colorado’s upset victory over Columbus, the Rapids have one week to sell tickets to the “Eastern” Conference Final. After selling more than 11k tickets in their playoff opener with less than five days notice, the Rapids face the challenge of again selling tickets on a short turn around. Interestingly, the team is not aggressively [...]
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Another exciting weekend of playoff action in Major League Soccer. While some soccer fans rail against the injustice of lower seeded teams advancing, there is little debate that the matches have been exciting. Playoffs are an American sports staple, and upsets are ingrained in the American sports culture. The games have made for great theater [...]
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In a reprise of Beckham’s first season in MLS, the Galaxy have scheduled an offseason tour to Australia as a way to promote the brand overseas. The Galaxy’s match with Newcastle United Jets FC will be sponsored by Australian airline Qantas. The sponsorship is reportedly worth $300,000. The match will be televised in the United [...]
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As we have on occassion, we thought it worth taking a look at how the mainstream media is covering soccer in the United States. We’ll start with Sports Illustrated, where last week’s edition of the magazine carried a story about Thierry Henry’s impact on the Red Bulls and MLS. The story focuses on his transition [...]
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In May we wrote the following: “Major League Soccer announced the formation of the MLS National Sales Center to assist MLS teams with ticket sales and staffing. The Center will offer a 45 day program that will graduate ticket sales professionals to employment with individual MLS teams. The students will have the opportunity to craft [...]
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It has been a roller coaster ride during the first two years of the most recent incarnation of Womens professional soccer in the United States. There have been significant “ups” like the signing of Marta, the building of a new stadium in Georgia and the significant partnership contributions from Puma, Amway and others. There have [...]
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