MLS Sponsorships: A 2010 Summary

In a year dominated by CBA negotiations, MLS team and league sponsorships have gone largely unnoticed.  Continental Tire was added as a sponsor a couple of months back and has already featured prominently on broadcasts on both FSC and ESPN.  PPL was announced as the stadium sponsor for the new  arena in Philly and the [...]

Soccer Business Bits: Man U All Stars?, Soccer Photos & More

The Sports Business Journal is reporting that Manchester United may be planning a return to the United States for a four city tour in the Summer.  According to the report, SUM and CAA Sports are working together to bring the famed club to the New World for the first time since 2004.  Proposed stops include [...]

The Monday After: Week One

One full week is in the books and as is our custom, here are our business hits from the first round of games.   Perhaps the biggest issue of the weekend was the continuing problems with MLSSoccer.com’s new Match Day Live.   Efforts to watch games live were consistently thwarted by freezing and re-sets.  Our own experience [...]

Broadcast Blogging: A Business Look at the First Kick Broadcast

The 2010 season is here, and we thought we would offer a business blog of the first broadcast.  Fortunately for MLS fans, the lead-in for ESPN2 was a highlight reel of Mike Tyson’s greatest knockouts, ensuring that the broadcast would start on time.  However, the game did go up against the NCAA tourney, including a [...]

Promotions, Promotions, Promotions

With First Kick on the horizon, we thought we would offer our first look around the world of MLS promotions for the new season.  But first, a quick criticism of the league.  We know that the transition to MLSsoccer.com is underway, but the league has seriously ignored mlsnet.com.  Last year’s standings are still featured and [...]

Soccer Stadium & Expansion Update

With Red Bull Arena (rightly) garnering all of the attention lately, some of the other stadium projects around the league are also moving forward.  In anticipation of the upcoming season, we thought it worthwhile to take a look at some of the other arenas coming through the pipeline.  Before we get there, we recommend checking [...]

Soccer Business Bits: SUM Losing Mexico?, WPS All Star & More

Just some quick hitters today.  First, the Sports Business Journal is reporting that SUM’s rights to its second biggest property, its contract to represent the Mexican Football Federation in the United States, is set to expire at the end of the year.  The FMF relationship has been a cash cow for SUM (and by extension [...]

The CBA: Anatomy of an Announcement

As most everyone in the American soccer community knows, MLS and the Players Union reached an 11th hour deal on a new  Collective Bargaining Agreement soon before an announced strike was set to commence.  While we will discuss the details of the new agreement as the specifics “(including the “re-entry” draft) are revealed, we thought [...]

CBA: We Have a Deal!

Per a conference call with MLS, MLSPU and George Cohen, it has been announced that MLS and its Player’s Union have reached an agreement on a 5 year Collective Bargaining Agreement.

RSL Marketing: The Student Market

We’ve repeatedly commented on RSL’s innovative marketing efforts and aggressive efforts to increase attendance.  RSL has continued these efforts with the recent announcement of a student punch card offered to students at UVU, U of U and BYU campuses.  The punch cards will cost $75 and will entitle the holder to attend each RSL home [...]

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